MENU

Ticket to success

Connecting the dots

January 7, 2015 Comments (0) Views: 2224 Design, Fashion, Young blood

Dawn of a new line

me-(2)Shreya Oza of Ahmedabad-based ASA creates unpredictable attire designed to make heads turn.
ASA means ‘born at dawn’ in Japanese. It comes from everything, from reality and from virtuality striving to be an affordable clothing line that can offer edgy yet very wearable unisex clothing.

ss15

A weaver in prepares

A weaver in prepares


My strength is to make incomplete work look complete, – Shreya says. – I believe in imperfections. I create very unpredictable and original products.

Shreya-Oza-6
ss14
Her idea is that fashion should always be affordable:

“I believe in creating affordable fashion. In fact that would be my ultimate goal. Brands should be valued for the work and not for how much they charge for their products. People should forget about names of brands.”

‘CORK SHOES’

‘CORK SHOES’


Explore more fashion from Shreya Oza in POOL 55.

Tags: , , , ,

Leave a Reply

Your email address will not be published. Required fields are marked *

STAY INSPIRED!

Read POOL
GET IT NOW!
GET YOUR YEARLY POOL SUBSCRIPTION NOW!
0

Your Cart