The resemblance to Rabindranath Tagore is startling. The attire and his belief in India, its crafts, and its own cultural language emphasize the spiritual resemblance. Illustrious designer Subrata Bhowmick, alumni of the National School of Design (NID), lives in Gujarat. For over four decades he has been working in various fields of design in Ahmedabad. He is one of India’s most lauded designers with over 55 prestigious national and international awards (18 of them being the President of India award) in Graphics, Advertising, Photography and Book Design. His other areas of specialization are Textiles (Printing, Weaving), Fashion Design, Environmental Design, Product Design, Exhibition Design, Interior Design and Publication Design (The Pioneer). The list of achievements is unending yet he does not rest on his laurels. Presently he is focusing on Communication and Product Development for the Craft sector, and Education.
Subrata defines himself as
“a perfectionist, aware of the minutiae of details that make up a tapestry called life, emotional and moody”.
He strongly feels that designers in today’s competitive world need to
“understand and develop a unique Indian identity, using as building blocks the entire gamut of Indian culture to create what can be termed Indian design.”
Read Subrata’s thoughts on design in India in POOL 2.