Simple and minimalistic designs are what define Aniruddh Ghosh of DesignConcept. This award-winning young designer believes that India can find a prominent place for itself in the world design industry.

Being an entrepreneur comes with its share of responsibilities, – says Aniruddh. I have become much more responsible as a person and much more dedicated to my work. The journey hasn’t always been a smooth one; there have been ups and downs. There have been days when dark clouds have surfaced over DesignConcept, but there have been bright days as well. It’s been an amazing experience so far and I believe it’s going to get better and better.

Aniruddh shares his design mantra:

I believe in keeping things simple. I am a very simple person and I try and follow that in my designs as well. My designs reflect my thinking and who I am. I love minimal and clean lines in design. For me beauty lies in simplicity – and that would be my design mantra.

Read this story of passion for excellence and minimalism in POOL 44.

Tags: Aniruddh Ghosh, DesignConcept, furniture design, interior design, minimalism, POOL 44, Product Design