MadSam TinZin (MSTZ) was launched in New Delhi in January 2012. It is an Indo-western brand for contemporary Indian women. They started this brand with six employees and have grown to 60 over time. Team has curated about five collections so far, inspiring clientele to connect with their designs and patterns. This has helped to shape their brand identity.
MSTZ woman is independent and discerning, she cherishes an individualistic sense of style; a well-traveled, well read woman of today’s age, who has experienced the world but still strongly belongs to her roots.
Designers love to experiment with georgettes, chiffons and silks all round the year; their delicate embroideries and well fitted silhouettes flatter every Indian body.
With Brok-Pa, MSTZ has paved the way for an extremely global collection; it is western in look and feel that keeps the authentic Indian inspiration and hand embroidery intact.
Read this story in POOL 71.